Customer Marketing Specialist

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Date: May 22, 2026

Location: Elefsis, GR

Company: AkzoNobel

About AkzoNobel

Since 1792, we’ve been supplying the innovative paints and coatings that help to color people’s lives and protect what matters most. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and use our expertise to sustain and enhance the fabric of everyday life. Because we believe every surface is an opportunity. It’s what you’d expect from a pioneering and long-established paints company that’s dedicated to providing sustainable solutions and preserving the best of what we have today – while creating an even better tomorrow. Let’s paint the future together.

For more information please visit www.akzonobel.com

Job Purpose

A Marketing Specialist is responsible for developing, implementing, and executing marketing campaigns, to increase brand awareness, drive product sales, and strengthen market share across various channels.

This role requires a blend of creative content creation, detailed market analysis, and cross-functional collaboration, often focusing on both consumer and professional target groups. This role will contribute to building stronger, more purposeful brands, driving sustainable, competitive, and profitable growth, and inspiring the next generation of marketeers to embrace the Future of Marketing.

Key Responsibilities & Accountabilities

Campaign Development & Execution: Develop and implement marketing plans (digital and traditional) aimed at launching new paint products, increasing brand recognition, and driving customer engagement.
Market Research & Analysis: Perform in-depth research on consumer trends, competitor activities, and industry developments (e.g., color trends, eco-friendly demand) to inform strategic decisions.
Brand Management & Content: Ensure consistent brand messaging across all platforms, including social media, websites, email, and printed promotional materials (e.g., color palettes, technical data sheets).
Customer Marketing: Translating the EMEA category& channel vision into local customer marketing plans. Deliver local customer marketing strategy. Responsible for delivering the shopper strategy, shelf optimization, account specific promotions/activations, displays, trade events and evaluation of these initiatives. Building partnerships with existing customers and channels. Be the linking pin between marketing & sales and ensure all plans are aligned; maximizing physical availability and activating campaigns instore. Co-create POS/Print/Color collateral catalogues
Performance Tracking: Utilize data analytics tools to monitor key performance indicators (KPIs) like ROI, lead generation, and web traffic, providing reports on campaign effectiveness.
Vendor Management: Liaise with external agencies for creative production and media planning.

What our Company offers:

Competitive Salary

Annual Bonus

Additional Benefits

Possibility for Hybrid Working

Development in a dynamic multinational environment

At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.

Requisition ID: 53656

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