Brand Manager WMT

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Date: Nov 18, 2022

Location: Jakarta, ID

Company: AkzoNobel

We’ve been pioneering a world of possibilities to bring surfaces to life for well over 200 years. As experts in making coatings, there’s a good chance you’re only ever a few meters away from one of our products. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and have set our sights on becoming the global industry leader. It’s what you’d expect from the most sustainable paints company, which has been inventing the future for more than two centuries.

Job Purpose

The purpose of this job is to manage & introduce the portfolio of all Adjacent Category products and activities so that the brand maintains a competitive healthy equity and grows profitably

Key Accountabilities

  • To support Head of Marketing in development and implementation of the SESA Interior paints strategy

  • Regional Product portfolio network (Interiors) – provide input to SESA strategy development and planning and implement agreed priorities and activities

  • Country Marketing Team – actively build and drive the SESA Interior agenda including product launches and communication activities, ensuring alignment with Brand architecture and delivery of KPI’s

Key Activities

Giving active input on country specific trends, needs and insights on Interior paint to ensure that product platform stays relevant and compelling to the consumer 

Supporting regional Interior projects by actively contributing country’s information

Contribute and participate in the SESA Insight Generation process

Initiate and/or participate in market research on concepts and feedback to Regional

Manage the implementation of the SESA brand architecture and manage any related implications (migrate, phase out, re-name, launch) with minimum disruption to the business

Monitor and analyse costs and price movements.  Make price adjustment recommendations based on local information

Work with Supply Chain for the phase in/phase out of stock as well as demand planning

Together with Sales implement, monitor and course-correct  price strategy and channel strategy



  • Good at project management
  • Analytically and strategically skilled
  • Good knowledge of English
  • Basic knowledge in Accounting- P&L


  • High energy
  • Good communicator
  • Collaborative
  • Organized
  • Action oriented – faces challenges head-on and pushes for solutions, despite seeming ambiguities


Bachelor degree in business

Minimum 6 years in a marketing role and experience in managing product portfolio


Accepting Direction
Accepting Responsibility
Acquiring Information

AkzoNobel is an equal opportunity employer. We are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason, we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In accordance with applicable laws, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age, national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed servicemember status or any other status protected by federal, state or local law.


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Requisition ID: 26866